New capability
A design studio inside the factory.
AP&D now designs the packaging it manufactures. Structure, artwork and finish are developed alongside the people who will produce them, so nothing is specified that cannot be built.
Structural design
Box constructions, bag proportions, insert engineering and dielines drawn against real material behaviour.
Packaging identity
A full system | colour, paper, finish, handle and artwork | developed from a logo or a brand guideline.
Artwork adaptation
Taking your existing brand assets and preparing them properly for foil, emboss, print and substrate.
Colour & material direction
Pantone selection judged on the actual stock, with coated and uncoated proofs side by side.
Prototyping
Physical mock-ups of the real bag or box, in the real materials, before production commits.
Range development
Building a coherent family across sizes, sub-brands, outlets or seasons from one design language.
Working from a logo alone
A large share of our clients have no internal design team. They have a logo, a colour and a clear sense of how the business should feel, and no obvious route from that to a finished bag.
The studio exists for exactly that gap. We develop the whole system, show it to you in physical form, and then manufacture it.
Start with the studioFAQs
Packaging design: common questions
Do I need finished artwork to order?
No. Most clients start with a logo. Our in-house studio develops the layout, colour, structure and finish for you.
Is design included in the price?
Design support for your packaging is part of how we work. Any substantial brand or illustration work is quoted up front before it begins.
Will I see a physical sample?
As part of the process, we can make a pre-production sample upon request, in the real stock with the real handle.
Can you match my brand colours?
Yes, using Pantone spot inks checked on a physical proof on your chosen paper, because screens and different stocks render colour differently.
What file formats should I send?
Vector files (AI, EPS, PDF or SVG) are ideal. If you only have a JPG or PNG, send it and the studio will advise.
Tell us what goes in the bag.
Send the brief, or the vaguest version of it, and we will come back with a specification, a cost and an honest lead time.